SUMM
Visual identity, Art Direction
2025
The summer event where every drink is a passport.
The visual campaign for SUMM captures a world where rhythm and cocktails. It’s an invitation to travel without leaving the terrace, where every event translates a different culture into a sensory experience. From the soul of Argentina with a Negroni in hand, to the minimalist elegance of Japan, SUMM blends traditional craftsmanship with bold, contemporary design. Flavors, live music, and the perfect atmosphere to travel the world from the rooftop of La Casa Encendida.





